Email Authentication in Zoho CRM: Ensuring Deliverability and Security

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Email authentication is a crucial aspect of email marketing and communication, as it not only ensures deliverability but also protects against spam and phishing attacks. In Zoho CRM, you can authenticate your email domain to improve email deliverability and protect your brand’s reputation. Why Authenticate Your Email Domain in Zoho CRM? Email authentication involves validating […]

More Enhancements from Zoho

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More enhancements from Zoho to Zoho CRM and other apps in the Zoho One range. Here are the latest updates: Zoho CRM Enhancements You can now attach videos and folders to CRM records, which is really handy if you use video messages with customers or need to see their output when using the CRM. Migration […]

Are You Qualified?

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Whatever your business, sales success depends on converting sales leads into paying customers. We all know that not all leads will turn into business. So, we invest in generating more leads than we need. And when your sales team have plenty of leads, you need to help them prioritise. To do this we try to […]

Top 5 tips to save time with Zoho CRM

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 First published in December 2020, this post has been updated with revised content in September 2022.  Tip 1: Using Macros to Save Time with Zoho CRM Firstly, you can make sure you save time with Zoho CRM, by using Macros. Macros are a string of actions that will carry out a set of instructions to make […]

The No-Task Follow-Up System

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The no-task follow up system is something we’ve created at Inner Core Solutions to make your life easier. And your salespeople’s lives, too. We all know that the timely following up of leads and prospects will help you to close more sales. That’s obvious, isn’t it? So, why do we need a ‘process’  for what’s […]

Award-Winning, Recommended CRM

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Yes, the award-winning, recommended CRM in question is, of course Zoho. Our favourite CRM gets more recognition from influential publications….

Lead Nurturing Automation

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Lead nurturing is a great way to improve your conversion rates and to focus your efforts and time on those leads with the greatest potential. Last month, we looked at the benefits of automating sales and marketing processes. Lead nurturing was introduced briefly in the latter, ‘Marketing Automation Transforms Businesses’. Several readers asked about how […]

Sales Automation for Revenue Growth

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Sales Automation Moves Revenues Up a Gear by Freeing Up Resources. It Helps You to Focus on the Best Leads. Use ICS and Zoho to Sharpen Your Sales Approach.